What is UX Analytics? (Part 1)

What would happen if you stopped listening to feedback? You would stop improving and get stuck in the same way of thinking. Well, the same thing happens if you don't analyse your UX. You are ignoring the feedback of your users! In the following I will give you a quick overview of what UX analytics is. I will also show…

Read More

How to get respect from your development team (as a Product Manager)

Ahh developers. As a Product Manager you do love them — but it can be a love-hate relationship. Most of them are easy to work with, but occasionally they disagree with you — and then it will be hard to get to where you want. In the following, I will help you to get the respect of your development team, so you can make…

Read More

App Personalization And How To Do It Right

If you are not thinking about app personalization right now: You soon will. Personalization is the future. Two out of three companies believe in Personalization to improve their customer experience. Personalization helps you standout from the competition and build loyal customers. So let's not fall behind: In the following you will get to know what personalization is, how to use it…

Read More